Jul 23, 2009

Get Noticed with Custom Coffee Mugs

By Jason Findleson

There are many different ways to promote your business but few are as simple and effective as the custom coffee mug. Many promotional materials like pens, pencils, or letter openers, are just too small to really be effective. However, the custom coffee mug provides ample room to display your company logo and relevant information. Not only that, but the custom coffee mug is more likely to display your message weeks or even years after you give it away.

The Price is Right

Many people stay away from using mugs as promotional items because they believe they cost too much. Fortunately this is far from true. Ceramic mugs can cost as little as 70 apiece.

Depending on your preference you can use a variety of different mugs. Some will cost a little more but the additional cost will likely be worth it. Insulated travel mugs could cost a few dollars apiece but you get the added bonus of your message traveling farther and reaching more eyes.

Lots of Variety

The list of different styles available for the custom coffee mug is large. Do you want a mug made of ceramic or plastic? How about glass? There are many materials to choose from. You can also go with simple mugs or insulated mugs. Think of the sort of mug you would like to have and use it for your logo.

Mugs Are Useful

The great thing about using a custom coffee mug for you business marketing is that the custom coffee mug is something that people like to use. It is a practical thing to have around and your customers will appreciate receiving it. Any business owner knows the value of having their message displayed in a place where their customers will see it. How about a message sitting on their desk right in front of them?

Many promotional materials get read only once and then pitched into the garbage. The custom coffee mug on the other hand could end up on your client's desk for many months. Your mug could end up in the kitchen cabinet where it is used by a host of different people over the years.

Even if you have a small marketing budget, the custom coffee mug is worth a look. For a very small investment you could end up with advertising that last for years. If you want promotional material that won't get thrown away and will be seen again and again, then consider investing custom made coffee mugs.

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